We are perhaps a little late in showcasing this, but greatness has no expiry date.
In 2006, 42 Below hired Saatchi and Saatchi, New York to come up with this beautifully executed series of print ads that also promoted responsible drinking.
There are a whole range of stereotypes in these ads, so please approach with a pinch of salt. To look at the other print ads in the series, go here.
What is your favourite alcohol advertising campaign?
Post Tags: advertising, vodka
